What Makes Us React to a Tweet or FB Posting?

Kivi Leroux Miller offers great tips for writing interesting FB status updates and Tweets in her NonProfit Communitcations Blog; something to which anyone who desires a strong social media presence should pay attention. Her tips are simple. Postings should entice a reader to:

• Do Something: Call them to ACTION!

• Think Something: Share information, educate them.

• Feel Something: Build a rapport with them that causes them to CARE about what you've said. Make them laugh, cry, feel wanted... 

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”  ~Maya Angelou

These simple techniques make even more sense if you go back through old Tweets or FB posts and see which ones received the most re-Tweets or comments. I went back through some FB postings to see which had received the most attention. I found that the most commented upon postings were those that included photos or information regarding someone's kid graduating, getting a first tooth, etc. as well as sporting events and memory joggers. Funny though, "going to the store" or "taking a shower" don't seem to resonate and receive responses because NO ONE CARES!!!

I'm going to the kitchen to make a snack and then will finish laundry, brush my teeth...

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